CLIENT: BAUER MEDIA
ACHIEVEMENT: UX DESIGN OF 4 Responsive Websites
CHALLENGE
Bauer-Media is one of the leaders in the Australian magazine market. I came on board as the company started to shift its focus from print to digital. The strategy was to create a new network of sites. This transition was a huge step forward and a significant change in the history of Bauer, where digital has never been a priority. It wasn’t about catching up to the competition but about creating a first-class network experience that would generate significant revenues to secure a sustainable future.